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From 4^th to 6^th November 2010 in South Tyrol, that with more than 18,000 ha is the most important apple cultivation area in Europe, will take place the 7^th edition of INTERPOMA.

This event takes place in a two-year cycle and has become a “must” for insiders in the sector: an ideal forum for getting information about the latest trends, selections, and products, as well as the optimal place to do business.

In 2008, the fair was visited from more than 11,000 professional visitors (40% foreign) coming from 57 different countries.

Interpoma 2010 will offer professionals from this sector a comprehensive view of current trends; the main focuses of the fair are on Production, Storage, Marketing, Sorting and Packing technologies.

The exhibition will host conferences and meetings concerning apple cultivation, marketing, pesticide residue and the industrial use of the apple as a raw material in the presence of the most authoritative international experts.

ISAFRUIT (European Fruit Research Institutes Network), will present the findings of a European study on apple production, storage and consumption conducted by leading research institutes, which will help to gauge the pulse of the world apple industry.

K+S Italia Srl will be present in Hall CD, stand C19/46.