December 17, 2008
As of the 1st January 2009 POTASH LIMITED will trade under the new name of K+S UK & Eire Ltd. bringing subsidiaries names into a similar format.
This is one of a series of name changes that are being made throughout the world rebranding the subsidiaries of K+S AG, the group holding company, which recently became the first fertiliser business to be listed on the DAX index in Germany, the top 30 companies trading on this stock exchange.
Managing Director – Dr Kristian Orlovius comments "Despite recent market pressures we will continue to offer alternative, cost effective fertiliser products to help farmers achieve maximum returns. This is a name change only and will not affect the high level of service or the quality products our customers are used to receiving from us."
POTASH LIMITED has spent the last 3 years promoting new brands and improving the aware-ness of existing fertiliser products such as Muriate of Potash, Korn-Kali®, ESTA Kieserite® and EpsoTop® to UK and Irish agriculture. They are also promoters of very pure and natural mineral salts for industrial, food and pharmaceutical uses.
Sales Manager – Richard Pinner added “we are currently undergoing some exciting changes to our website which should go live on 1st January 2009 coinciding with the new name. The new web address will be www.ks-ukeire.com.uk and our email addresses will follow this format. All other contact details remain unchanged.”
